Toyota Motor Corporation (Toyota) is exhibiting at the 2024 Beijing International Automotive Exhibition* to showcase its efforts in China, centered around intelligence, electrification, and diversification, as part of the transformation into a mobility company. The exhibit also highlights the company's creation of new value through products and services tailored to customer needs.
In addition, Toyota debuted two new battery EV (BEV) models, the bZ3C and the bZ3X, as part of the company's multi-pathway approach to achieving carbon neutrality.
Executive Vice President and Chief Technology Officer Hiroki Nakajima presented the new cars at a press conference held on the same day, saying, "What kind of BEV would bring smiles to the faces of our Chinese customers? Working with our partners in China, this quest led us to the bZ3C and the bZ3X." The models unveiled as concept cars at last year's Auto Shanghai have been upgraded for mass production. Toyota plans to begin selling both in China within a year.
The bZ3C was jointly developed by Toyota, BYD TOYOTA EV TECHNOLOGY CO., LTD., FAW Toyota Motor Co., Ltd., and Intelligent ElectroMobility R&D Center by TOYOTA (China) Co., Ltd. (IEM by TOYOTA). Designed around the concept of a "Reboot," this dynamic, distinctively styled crossover BEV focuses on features that create a fun personal space for younger Generation Z customers.
The bZ3X was jointly developed by Toyota, Guangzhou Automobile Group Co., Ltd., GAC Toyota Motor Co., Ltd., and IEM by TOYOTA. This family-oriented SUV-type BEV offers a large interior space based on the concept of providing a mobile "Cozy Home."
Both models are equipped with the latest driver-assistance systems and smart cockpits, delivering safe, comfortable driving alongside new experience value.
Toyota will continue working toward a mobility future filled with smiles and diversity, catering to the needs of customers in every region.
| * | Press: April 25-26, Trade: April 27-28, General public: April 29-May 4 |
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"Achieving zero, and adding new value beyond it"
As part of efforts to pass our beautiful "Home Planet" to the next generation, Toyota has identified and is helping to solve issues faced by individuals and overall society, which Toyota calls "Achieving Zero," hoping to help reduce the negative impacts caused by these issues to people and the environment to zero. Additionally, Toyota is also looking "Beyond Zero" to create and provide greater value by continuing to diligently seek ways to improve lives and society for the future.
- About Beyond Zero
- https://global.toyota/en/mobility/beyond-zero/
Toyota Motor Corporation works to develop and manufacture innovative, safe and high-quality products and services that create happiness by providing mobility for all. We believe that true achievement comes from supporting our customers, partners, employees, and the communities in which we operate. Since our founding over 80 years ago in 1937, we have applied our Guiding Principles in pursuit of a safer, greener and more inclusive society. Today, as we transform into a mobility company developing connected, automated, shared and electrified technologies, we also remain true to our Guiding Principles and many of the United Nations' Sustainable Development Goals to help realize an ever-better world, where everyone is free to move.
- SDGs Initiatives
- https://global.toyota/en/sustainability/sdgs/
