CMA Unveils Geographic Distribution of Business Warnings

The Competition and Markets Authority (CMA) has, for the first time, published heat maps illustrating where it has issued warning and advisory letters to businesses it is concerned may be breaking competition law and whose practices could be harming consumers. The heat maps display the number of letters sent to each region compared to its share of the UK business population.

The letters form part of the CMA's enforcement toolkit and businesses that receive a warning or advisory letter should act on the advice provided - which could include reviewing and making changes to practices. Failure to do so can result in significant consequences. If businesses are later found to have broken competition law, the CMA can use formal enforcement - including higher financial penalties and its director disqualification powers - to take action against the worst offenders.

From 2018 to 2023, the CMA sent a total of 557 letters to businesses across the UK covering multiple sectors - including household goods, technology products, heating equipment and clothing. The number of letters sent varies by region, reflecting the distribution and density of businesses across the UK:

  • 484 letters were sent to businesses registered in England

  • 38 letters were sent to businesses registered in Scotland

  • 23 letters were sent to businesses registered in Wales

  • 12 letters were sent to businesses registered in Northern Ireland

These maps provide a snapshot of the CMA's proactive approach to ensuring businesses across the UK comply with competition law - regardless of size or location - to promote fair market conditions and potentially save consumers money.

The most common practice the CMA writes to businesses about is 'resale price maintenance' (RPM) - which is restricting the ability of retailers to discount products below a certain price. Research indicates that prices of products fell by around 17% in the Bathroom Fittings and Light Fittings sectors after the CMA formally intervened and imposed fines to stop RPM practices. However, for many businesses, receiving a letter is enough for them to take immediate action, leading to quick savings for consumers.

The CMA operates a leniency policy under which businesses and individuals can provide evidence of potentially illegal activity. Co-operation with the CMA can result in a reduction or, in some circumstances, immunity from penalties. Businesses concerned about potential breaches should seek legal advice and consider self-reporting. Separately, the CMA also offers financial incentives to individuals who provide information about anti-competitive practices but are not involved themselves.

Juliette Enser, Executive Director of Competition Enforcement at the CMA, said:

The publication of these maps underscores our commitment to tackling poor business practice across the UK, so that consumers can trust they will get a fair deal and potentially save money wherever they are in the country. We believe that most businesses want to compete fairly and stay on the right side of the law but that does not give carte blanche to those which undermine competition and leave consumers worse off.

To avoid action from the CMA, all businesses should regularly review their practices to ensure they are complying with competition law. Any business that thinks it could be at risk of breaking the law should seek legal advice and consider the CMA's leniency programme.

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