Crisafulli Government delivers opportunity for 20-year tourism master plan
- Queenslanders are invited to have their say on the development of a new 20-year tourism plan to help shape the industry's future.
- Destination 2045: Queensland's Tourism Future discussion paper opens for public consultation.
- An online survey, regional roadshows and industry consultations will roll out to build our collective vision for a powerhouse visitor economy.
The Crisafulli Government wants your help to shape the future of the Queensland tourism industry from now to 2045.
Destination 2045: Queensland's Tourism Future is a visionary 20-year tourism plan to enhance Queensland's global appeal, unlock untapped lifestyle and culture opportunities, and maximise the legacy of hosting the 2032 Olympic and Paralympic Games.
By listening to Queenslanders, the 20-year tourism plan will deliver growth in Queensland tourism, attracting investment, supporting jobs, and accelerating infrastructure and experiences.
Minister for the Environment and Tourism Andrew Powell said consultation on the 20-year tourism plan is open to the end of February 2025.
"The Crisafulli Government is determined to make our great state the Number One destination in Australia again," Minister Powell said.
"To do that, we need to plan ahead to ensure we have the experiences, accommodation and people ready for our visitors.
"Queenslanders know their own communities better than anyone, and I encourage everyone to contribute to the consultation process so we can chart a path forward.
"Together, we can craft a vision for Queensland that reflects the aspirations and spirit of future generations."
The newly-formed Tourism Cabinet Committee will be instrumental in driving the 20-year tourism plan forward, with members of the Committee representing portfolios that are critically important to the growth of tourism in Queensland – from infrastructure to transport.
The discussion paper is the first step in an extensive stakeholder engagement process, including industry insights, regional roadshows, and dedicated forums on key focus areas.
Community members are encouraged to attend a regional roadshow to discuss the 20-year tourism plan.
To view the Destination 2045: Queensland's Future Tourism discussion paper, complete the online survey, and find the location of a regional roadshow, please visit: https://www.desi.qld.gov.au/tourism/tourism-development/tourism-strategy/consultation
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