Leading super fund Equip Super, today announced that the fund has appointed Carrie Norman as the new Chief Experience Officer (CXO).
Ms Norman has extensive leadership experience and has worked within the superannuation industry for over 15 years for a range of funds including UniSuper, Legalsuper, Cbus, and ESSSuper. Across these roles Ms Norman has led the end-to-end member experience and engagement strategy with oversight and responsibility for Brand, Marketing, Experience, Digital Channels, Product, Employer Relations, as well as Member Services and Advice.
As CXO, Ms Norman will be responsible for Equip Super's Retirement, Product, Marketing and Financial Planning functions. This key role will have responsibility for the end-to-end experience of the fund's 140,000 members.
Speaking on the announcement, Scott Cameron, Equip Super CEO, said, 'We are thrilled to welcome Carrie Norman as Equip Super's new Chief Experience Officer to lead our recently established Member Experience business function. Carrie brings invaluable experience in the superannuation industry and will be instrumental in driving our commitment to delivering exceptional member experiences. We are confident that under her leadership, Equip Super will continue to set the standard for excellence in our industry and prepare our members for financial freedom in retirement.'
'I am incredibly excited to take on the role of Chief Experience Officer at Equip Super. It's an honour to join such a forward-thinking organisation that is dedicated to enhancing member experiences. I look forward to working with the team to build on the fantastic work already being done and contribute to the ongoing success of Equip Super,' said Carrie Norman on her appointment.
Ms Norman will commence her role on 11 June 2024 and will be reporting into Scott Cameron, CEO.
