Family First has announced Geneviève Gilbert as the party's candidate for the upcoming Prahran by-election on February 8.
As founder and Executive Director of Pink Cross Foundation Australia, Geneviève brings valuable experience in social advocacy and a strong commitment to family values.
With degrees in Mental Health, Visual Arts, Communication, and Multimedia, she has built a career supporting people affected by commercial sexual exploitation, deepening her understanding of societal challenges and the importance of strong families.
Ms Gilbert said Family First would prioritise addressing the cost-of-living crisis, supporting families, protecting faith-based schools, and advocating for the definition of a woman to be in line with biology.
"The Greens are failing to meet the needs of Prahran families, with skyrocketing living costs affecting everyone," Ms. Gilbert said. "This is directly tied to the Greens', Liberals', and Labor's net-zero policies, which continue to drive up electricity prices."
Ms Gilbert also highlighted Family First's commitment to ensuring parents retain the freedom to educate their children in alignment with their values. "Faith-based schools are under unprecedented attack for their hiring policies, and we stand firmly in their defence," she said.
Family First has long championed the family unit with a married mother and father and opposes the promotion of gender fluidity ideology to children, pushed by the Greens and major parties.
"Strong families are the foundation of a vibrant and thriving society," Ms. Gilbert emphasised.
Bernie Finn, Family First's Lead Senate Federal Candidate and former Liberal MP, praised Ms Gilbert's candidacy.
"Geneviève is an intelligent and articulate advocate for the family values cherished by everyday families in Prahran. I am thrilled to have her represent Family First in this election."
Mr Finn encouraged voters to make their voices heard. "A vote for Family First strengthens the power of your vote. By voting 1 for Family First, you can direct your preferences to the candidate of your choice."
