GRID Series (Grass Roots Indie Development), an innovative artist development initiative, proudly unveils the incredible projects of its latest cohort, marking a successful program of empowering musicians from the Geelong region.
The transformative program, designed to bridge the gap between the industry and emerging artists who live outside inner-city music hubs, has nurtured five exceptional artists through intensive mentoring, the recording of new singles, live performance opportunities, and the filming of their own documentaries.
The program's all-star team of producers, mentors and content creators include award-winning songwriter and producer Joelistics (Haiku Hands, Mo'ju), ARIA nominated engineer, songwriter and producer Becki Whitton, acclaimed producer Ariel Blum (NIASHA, St.Ives), music festival programmer Rich Moffat (Groovin' the Moo, Falls Festival, Splendour in the Grass), director of Broken Leg PR Monique Matosic, founder of The Operatives Jerry Poon, triple j's assistant music director Claire Mooney, and founder of Sunnyside Films Paul Huyhn.
GRID Series prides itself in providing unparalleled access to resources, allowing artists to refine their creative and professional skills. The Geelong program has seen remarkable growth and artistic exploration from its participants, resulting in five compelling singles accompanied by captivating documentaries.
Ariel Blum - GRID Series Co-Founder and Managing Director
Working with this group of supremely talented and hard-working artists from Geelong has been a testament to what GRID Series stands for. The potential for outer suburban and regional artists to create compelling work that resonates with audiences is not limited by a lack of talent and work-ethic, but by challenges due to a proximity to music ecosystems and industry that are centred around inner city hubs. This group of artists from Geelong have created world-class releases and we can't wait to see their names become staples in the Australian music industry in years to come.
Ridzyray, the groundbreaking Wemba Wemba rapper, shares his refreshingly feel-good hip-hop track, 'Light Shine', produced by Joelistics. Delving deep into themes of forgiveness and reconciliation, Ridzyray's single is a testament to the transformative power of self-compassion and positivity. His documentary recounts his battle with depression and brush with death, while inspiring viewers with his healing journey.
Wild Gloriosa, a neo-soul artist with South Indian roots and a Singaporean upbringing, presents 'Lover Girl', produced by Ariel Blum. Written as a love letter to fellow romantics, the single is a heartfelt reflection on love and vulnerability in a culture marked by casual dating and disconnection. Her documentary invites viewers into her intuitive journey as an artist, sharing how music creates a reciprocal space to honour her authenticity, embrace vulnerability, and celebrate the romances of life.
Daisy Kilbourne, the wannabe '70's child from a small town with a big spirit, unveils 'Mother', her debut acoustic/folk single produced by Becki Whitton. Written as a conversation between a mother and her children, the song is a painfully emotional story on life after loss, capturing the familiar feelings of helplessness and sorrow when watching someone you love struggle with grief. Her documentary is told through a letter to her late father, which takes a walk down memory lane in an intersection of loss, love, and legacy.
BARAKA THE KID, a visionary artist with roots spanning from the Congo and Zambia, presents 'All My Life', an afropop and hip-hop fusion dedicated to maternal love and sacrifice, produced by Joelistics. Through his dynamic sound and multilingual lyricism, BARAKA THE KID pays homage to his heritage while celebrating the enduring bonds of family. His documentary delves into his journey towards pursuing his dreams, with the goal of leaving a legacy for his younger siblings and community.
LENNi, hailing from Clifton Springs, makes a bold entrance with 'Leave It To Me', a pop/R&B track produced by Ariel Blum. Exploring the unforgiving desperation of young, unrequited love, the single embodies the perspective of someone on the crushing end of a one-sided relationship. Her documentary follows her strive for greatness as the youngest in a family of high achievers, chronicling her artistic journey to find and step into her authentic self.
Proudly supported by the Victorian Government through Creative Victoria, in partnership with the City of Greater Geelong and the Victorian Music Development Office, GRID Series' success is made possible by the unwavering support of its partners and collaborators. Their commitment to nurturing talent and fostering creativity has been instrumental in the program's continued impact on regional communities and the wider music industry.
Minister for Creative Industries Colin Brooks
Getting a start in the music industry can be tough. With Victorian Government support, GRID gives young performers the skills and experience to take their career to the next level. Through programs like GRID, the Victorian Government is investing in our next generation of musicians and in our great regional music scene.
Greater Geelong Mayor Trent Sullivan
Council is committed to strengthening the region's arts and culture scene and providing more opportunities for people to express their creative talents. GRID has been a fantastic way for emerging artists to connect with, and learn from, industry professionals, so they can advance their music careers and be exposed to new audiences.
Victorian Music Development Office Director Aijia Li
We're thrilled to have supported the program delivered by the incredible GRID team, as VMDO commit to elevating the careers of music professionals across Victoria. This creative and professional development program truly stands out, and the young artists participating are some examples of the amazing talent and diversity within Geelong's dynamic music scene.
