Thursday, 29 February 2024: Jetstar has today unveiled its revamped uniform as it ushers in a new era of low-cost travel and prepares to celebrate 20 years since taking to the skies.
The collection is designed by renowned Australian fashion designer, Genevieve Smart, who has worked alongside 40 Jetstar pilots, cabin crew and airport team members over the past 12 months to complete the final design.
It will be worn by more than 5000 of the airline's frontline team members across Australia as well as at Jetstar airlines based in New Zealand, Japan and Singapore from late 2024.
The new pilot uniform will switch from the more traditional black to blue and will feature stylish cuts, new epaulettes and the option of a neck scarf.
The cabin crew and airport uniforms offer a range of options to cater for individual style and preferences, including blazers in blue and orange, a shirt dress, tailored skirts, tapered fit trousers, polos and overcoats.
The new palette includes a softer orange complemented by blue; a colour combination which was inspired by the sunset as seen through an aircraft window.
Jetstar's current uniform will be sustainably disposed of in partnership with BlockTexx which uses recycling technology to turn textiles into raw materials that are used to create new products.