New Destination Plans Unveiled for Three Top Tourism Areas

NT Government

Refreshed Destination Management Plans (DMP) for the Lasseter, Barkly and Big Rivers regions have been released highlighting the strengths, opportunities, and current product offerings from three of the Territory key tourism regions.

The Big Rivers and Barkly Regions extends make up a significant portion of the Territory includes vast rivers, tropical woodlands, savannah plains and brilliant blue skies. Both regions offer unique and rich tourism experiences built around natural environments, recreational activities, history and heritage and Aboriginal culture.

While the Lasseter Region, located south of Alice Springs includes the World Heritage listed Uluru-Kata Tjuta National Park and Watarrka National Park. Visitors to the region are treated to iconic landscapes, Aboriginal culture adventure and history.

A roadmap for future tourism development and investment, each DMP has actions identified to activate opportunities, address gaps and priorities product development while encouraging the development of a sustainable tourism sector.

Some of the key achievements across the three regions include securing $13 million from the Australian Government to upgrade enabling water infrastructure in Yulara, progress on upgrades to the Battery Hill visitor centre and mine tunnel and completion of upgrades to the Katherine Visitor information Centre and RV Service Centre.

Development opportunities identified for each region include sealing the Mereenie Loop with construction to start in 2025, enhancing quality accommodation offerings in Tennant Creek and revitalisation of Katherine's CBD.

The DMPs are a crucial step in ensuring the plans remain relevant in the evolving tourism landscape, identifying key opportunities and celebrating achievements from previous years.

The DMPs are reviewed every three years to keep pace with evolving visitor demand and ensure the continued development of a sustainable tourism sector across the regions.

To view the refreshed Destination Management Plans and other plans across the NT regions go to tourismnt.com.au here

Quotes attributed to Tourism NT Executive Director, Industry Development, Valerie Smith

"The updated DMPs focus on the individual strengths of each region and provide the strategic direction for tourism development opportunities."

It's inspiring to see the significant progress recently with major projects like the Yulara Water Project, Katherine Visitor Information Centre and RV Service Centre upgrades, as well as the advancements at the Battery Hill Mining Centre in Tennant Creek."

"These milestones are a testament to the strong partnerships across public and private sectors."

"The Territory Government looks forward to supporting our tourism industry, ensuring we work hand in hand with businesses, stakeholders, and communities."

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