Cel Essential (Cele), an innovative supplement has launched in New Zealand, developed by leading Longevity and Cellular Health Nutraceutical company SRW, Cel Essential (Cele) supports the body with the intake of essential micronutrients, and supports cellular energy and communication, along with cellular metabolism. Additionally, Cele supports normal biological enzyme function and well-being as you age.
With its sophisticated blend of ingredients, Cele addresses the core of cellular health, ensuring that aging is not just about adding years to life, but life to years. As modern science extends our lifespan, Cele focuses on enhancing the quality of those extra years, supporting cellular pathways for long-term wellness and the impacts of premature aging.
At the heart of Cele's innovation is its focus on the Triage Theory. This theory suggests that under stress, our cellular system prioritises survival proteins over longevity proteins, compromising long-term health for immediate survival. Cele supports these crucial longevity proteins, supporting your cells and healthy aging.
"Over time we have noticed the increasing lifespan in humans isn't always congruent with our proportionate increase in healthspan – the portion of our lives for which we are truly healthy. Aging is now known to be the biggest risk factor to our holistic wellbeing, and the journey of aging starts from the most significant system in your body, the cellular system. Natural changes in your cellular health and function over your lifetime will impact the way you age," said Greg Macpherson, Founder of SRW, Biotechnologist and Pharmacist.
"As you age you might start noticing the signs of premature aging – dry skin, hair loss, fatigue, low immunity – they're pieces of a larger puzzle indicating that your cellular system may need support. Through a proactive and holistic approach, we can support the cellular system for long-term wellness, and the impacts of premature aging."
Cele has an innovative and proprietary list of ingredients that, when combined, harness the power of science to help support your body's natural defences against the signs and symptoms of aging. These include:
- Alpha Ketoglutarate (AKG): A vital metabolite that supports cellular metabolism and exhibits antioxidant properties, contributing to overall cellular health.
- Ergothioneine: An amino acid found in fungi with potent antioxidant properties, supporting cellular energy production and normal neurological, cardiovascular, and eye function.
- Pyrroloquinoline Quinone (PQQ): A natural compound known for its powerful antioxidant effects, aiding in metabolic and brain health.
- Taurine: An amino acid-like compound involved in various metabolic pathways, supporting metabolic health and normal cellular function.
"We are thrilled to expand into new markets, bringing Cele to audiences eager for innovative health solutions. We're providing the tools for a healthier, more vibrant life at any age," added Greg McPherson.
Developed by Science Research Wellness Laboratories (SRW), a leading New Zealand biotechnology company, Cele is backed by extensive scientific research. SRW collaborates with top scientists to create nutraceuticals designed to support cellular health and promote healthy aging. SRW's mission is to transform the way people perceive and experience aging, making longevity and wellness accessible to all.
Cele is a new addition to the SRW range, that includes the Cellular Rejuvenation Series (Cel1,2,3), formulated to support the multiple functional areas and processes in the cellular system that decline with age; Their range has expanded over the last 3 years to include NMN to support energy production, Nervous System Calm (Nrv²) to support the body's natural response to stress and helps sleep, Muscle System Tone (Msc¹) to support muscle tone, fat & metabolism/healthy body composition, Skeletal System Mobility (Skl¹) to help active and aging joints for everyday activities, Circulatory System Flow (Cir¹) to maintain healthy blood pressure and vasodilatory response, Immune System Defence (Imm¹) to assist a healthy immune system and Nerve System Focus (Nrv¹) to support neural health for healthy brain function and mental clarity.
