The new free-to-access online course from AWI provides extensive information on wool and sustainability for the textile and fashion industry.
AWI has launched a new sustainability course on its popular online Woolmark Learning Centre that aims to help the textile and fashion industry reduce the environmental impact of its products by using wool.
Developed by industry experts, the self-paced 'Sustainability and Wool' course is designed for designers, brands, manufacturers and tertiary students, to support the industry's move towards less impactful products and business models.
With a focus on the wool fibre and wool industry, the freely available course provides theory and practical examples of circular design, responsible business models and commercial innovations that accelerate sustainable development.
AWI CEO John Roberts says the course is all about helping the textile and fashion industries understand the sustainability benefits of using wool in preference to synthetics and thereby increase demand for the natural fibre.
"At a time when many customers across the world are asking for more sustainable fashion, the answer is clear: wear Australian wool. The more people who understand that wool is natural, biodegradable and sustainable, the more wool will be sold and that helps Australian woolgrowers," John said.
Throughout the course, users hear insights from industry trailblazers, explore opportunities and solutions for creating products with a more positive legacy, and support consumers to reduce their environmental and social impacts – all while learning how wool can act as an ideal solution to support these ambitions.
"With 80% of the overall impact of a garment defined by the design stage, this course will equip designers and brands with access to information about how they can use wool to meet sustainable development targets and align to sustainability commitments," added AWI's General Manager for Processing Innovation & Education Extension, Julie Davies.