NRL Launches 2025 Telstra Premiership Campaign

Ahead of Rugby League's historic return to Las Vegas for the season-opening fixtures at Allegiant Stadium this Sunday, the National Rugby League (NRL) has today launched the 2025 Telstra Premiership campaign.

As the NRL prepares to hit the global stage for a bigger, bolder Las Vegas 2025, the campaign is set to ignite the passion of fans and fuel the build up for a season like never before.

The high-octane campaign captures the anticipation and excitement of NRL fans for the new Premiership season, alongside high-impact action that showcases the game at its very best.

The master TVC captures the stars and magic of the competition with all 17 NRL Clubs featured to ensure the campaign resonates with fans across the game and delivers for every club, with regional edits produced for NSW, ACT, North QLD, Southeast QLD, VIC, and New Zealand.

In addition to the TVC, which begins airing tonight on NRL broadcasters Nine and Fox Sports, the campaign will also feature in print and digital advertising and on major outdoor media across the country.

Watch the 2025 NRL Telstra Premiership campaign TVC here

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