As international borders reopen and a new wave of COVID-19 sweeps the world, travel between countries faces new challenges and must be addressed by internal reforms and restructures, according to business analysts in Australia and New Zealand.
The pandemic can be a catalyst for the tourism sector and governments to look at future strategies to balance citizen safety with survival of vital travel industries - including retraining and employment in related industries, they say in new article published in the Tourism Review International.
A lockdown this month in Shanghai, one of China's biggest cities, emphasises the fragile nature of global travel situation, says article co-author Dr Sharif Rasel, Lecturer in International Business at Flinders University.
"One way tourism and hospitality operators and policymakers can prepare and reduce the vulnerability of the industry is to start vertically integrating operations with other related industries, such as agriculture, viticulture or the higher education and further training sectors," Dr Rasel says.