Three years into Russia's full-scale war in Ukraine, Ukrainian journalists are facing enormously difficult challenges to continue their work.
Author
- Galyna Piskorska
Associate Professor, Faculty of Journalism, Borys Grinchenko Kyiv University (Ukraine) and Honorary Principal Fellow at the Advanced Centre for Journalism, The University of Melbourne
Since Russia's invasion in 2022, 40% of Ukrainian media outlets have been forced to close down , mostly due to the Russian occupation or financial difficulties caused by the war. Many of these are in Russian-occupied eastern Ukraine.
Ukrainian journalists and media outlets have also become targets. More than 100 media workers have been killed since the full-scale war began.
Some, like 28-year-old journalist Viktoriya Roshchyna, were captured by Russian forces and died in brutal conditions in captivity. More than 30 media workers are still in Russian captivity.
Others were killed by Russian missile and drone attacks, like Tetiana Kulyk, who died alongside her husband, a surgeon, after her home was hit by a drone in late February.
For those journalists that remain, fatigue is a major issue. Many are emotionally exhausted. Some cannot cope and leave their jobs. The National Union of Journalists of Ukraine (NUJU) helps with seminars and psychological support.
Despite the dangers, local media remains in high demand near the front lines of the war. These outlets have lost so much - advertising, subscribers and staff - but their journalists still have the passion and determination to continue their work documenting history.
The role of local media on the front lines
According to researchers who interviewed 43 independent local media outlets last year, the key challenges for newsrooms have not changed since the start of the war:
a shortage of employees (22% of respondents said this was a challenge in 2023, compared to 16% in 2022);
psychological stress (18% in 2023, 16% in 2022)
lack of funds (16% in both years).
Often, journalists must perform different roles in their work, including being a driver, mail carrier and even a psychotherapist.
Without working telephones or internet in areas near the front lines, print newspapers remain the only source of trusted information for many people. This includes up-to-date information on evacuation plans and humanitarian aid, as well as content not related to the war, such as public transport schedules and how to access medicines and necessary items for home repairs.
Tetiana Velika, editor in chief of the Voice of Huliaipillia in southeastern Ukraine, was one of about 120 journalists who took part in a recent online conference organised by the National Union of Journalists of Ukraine to discuss the state of Ukraine's media.
She said media have remained connected with readers through both openness and authenticity. This includes having active social media networks, publishing journalists' mobile phone numbers and allowing people to reach out anytime.
Vasyl Myroshnyk, the editor in chief of Zorya , a newspaper in eastern Ukraine, described how he travelled 400 kilometres each week to deliver copies of his newspaper to even the most dangerous places.
Svitlana Ovcharenko, editor of the newspaper Vpered in the city of Bakhmut, which was destroyed by Russian forces in the opening weeks of the war, said the paper has remained a lifeline for a displaced population .
We have a unique situation - we don't have a city. It's virtual, it's only on the map, it doesn't physically exist. Not only is it destroyed, but it's also been bombed with phosphorus bombs, and no one lives there.
Ovcharenko, who now lives in the city of Odesa, said her newspaper's readers are scattered all over the world. (There are 6,000 printed copies distributed each week across Ukraine.) The coverage focuses on how former Bakhmut residents have restarted their lives elsewhere, while also paying homage to the city's past.
Independent media is now at stake
Funding remains a formidable challenge. Advertising revenue has dried up for many outlets, leaving international donors as the primary journalism funding source .
Now, the Trump administration in the United States is gutting much of this funding through its dismantling of the US Agency for International Development (USAID). According to one estimate, 80% of Ukrainian media outlets received funding through USAID. As Oksana Romaniuk, director of the Institute of Mass Information, said :
The problem is that almost everyone had grants. The question is that for some, these grants amounted to 100% of their income and they could only survive thanks to grants. These grants amounted to 40-60% for some, less for others.
According to media researchers, without donor aid or state budget support in 2025, newspapers and magazines may decrease by a further 20% in Ukraine, while subscription circulation could drop by 25-30%.
The heavy reliance on such funding has already led to the closure of some outlets, while others have been forced to launch public fundraising campaigns.
Donor funding has also given Ukrainian outlets a measure of independence, allowing them to report on corruption within the Ukrainian government, for example. Many independent outlets are now vulnerable to being taken over by commercial or political entities. When these groups gain control, they can influence media coverage to benefit their own interests. This is known as " media capture ".
Research shows how this has occurred in other post-conflict and developing countries where independent media outlets have been transformed into business entities more focused on profits and maintaining good relations with authorities than on producing quality journalism.
This is a critical time for the future of Ukrainian media, to ensure it remains financially self-sufficient and free from the influence of both Russian propaganda and Ukrainian oligarchs. Without this funding, the preservation of Ukraine's independent media and democracy remain under dire threat.
Galyna Piskorska does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.