The strategic hire bolsters executive team, positioning Vantage for accelerated growth and innovation
TORONTO--BUSINESS WIRE--
Vantage, the orchestration layer for retail and commerce media, is excited to announce the appointment of Drew Cashmore to its leadership team. With an impressive background in retail strategy, digital marketing and retail media, Cashmore brings a wealth of experience to the Vantage team, further validating the company's position as a leader in the retail media space.
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In addition to his work with Walmart, Cashmore has held key positions in other innovative retail ventures including Walmart eCommerce, where he was a founding member, and serving as the CMO of Firework, a SoftBank-backed live shopping platform. Cashmore has worked with some of the world's leading retailers to help reimagine their retail media offerings. His extensive experience in retail media and digital marketing will be instrumental as Vantage continues to innovate and expand its offerings to meet the evolving needs of retailers globally.
"We are thrilled to welcome Drew to the Vantage team," said Aran Hamilton, CEO of Vantage. "His deep expertise in retail media, coupled with his visionary approach to strategy and growth, makes him the perfect fit to lead our strategic initiatives as we continue to empower retailers to maximize their media networks."
This appointment, in addition to the recently announced senior leadership team and several yet-to-be-announced retail partners, marks a significant step forward for Vantage as the company continues to focus on delivering cutting-edge retail media solutions that drive growth and profitability for retailers worldwide.
About Vantage
Vantage is the orchestration platform for retail and commerce media, helping enterprise retailers unify onsite, offsite, and in-store media assets. With offices in Toronto, Atlanta, and Melbourne, Vantage has helped some of the world's top retailers to efficiently launch and scale retail media networks, enabling seamless integration of technologies and unifying cross-functional teams.
