Bumper turnout in Western Queensland to join the 20-year tourism masterplan discussion
- Queenslanders are having their say on the development of a new 20-year tourism plan to help shape the industry's future.
- More than 70 stakeholders welcomed by the Crisafulli Government at the Longreach consultation session.
- An online survey, regional roadshows and industry consultations are helping collect a united vision for a powerhouse visitor economy.
The Crisafulli Government welcomed more than 70 industry and community stakeholders in Longreach to join in shaping the future of the Queensland tourism industry from now to 2045.
Destination 2045: Queensland's Tourism Future is a visionary 20-year tourism plan aimed at enhancing Queensland's global appeal, unlocking untapped lifestyle and cultural opportunities, and maximising the legacy of the 2032 Olympic and Paralympic Games.
By listening to Queenslanders, the 20-year tourism plan will deliver growth in Queensland tourism, attracting investment, supporting jobs, and accelerating infrastructure and experiences.
The newly-formed Tourism Cabinet Committee will be instrumental in driving the 20-year tourism plan forward, with members of the Committee representing portfolios important to the growth of tourism in Queensland – from infrastructure to transport.
The discussion paper is the first step in an extensive stakeholder engagement process, including industry insights, regional roadshows, and dedicated forums on key focus areas.
Minister for the Environment and Tourism, Minister for Science and Innovation Andrew Powell told the Longreach session that the time is now to maximise the green and gold runway to the 2032 Olympic and Paralympic Games.
"The Queensland Government is determined to make our great state the Number One destination in Australia again," Minister Powell said.
"To do that, we need to plan ahead to ensure we have the experiences, accommodation and people ready for our visitors – from the Australia's grey nomads to international bucket-list adventurers.
"Queenslanders know their own communities better than anyone, and I encourage everyone to contribute to the consultation process so we can chart a path forward.
"Together, we can craft a vision for Queensland that reflects the aspirations and spirit of future generations."
Member for Gregory Sean Dillon said the region had so much to offer visitors.
"From dinosaurs, to historic monuments and breathtaking landscapes – there's something for everyone in Western Queensland.
"I encourage all stakeholders to have their say, and ensure our region plays its part in developing a masterplan for tourism," said Mr Dillon.
Community members are encouraged to attend a regional roadshow to discuss the 20-year tourism plan, as consultation closes 28 February 2025.
To complete the online survey or find the location of a regional roadshow: click here.
